BA 2005, Communication
Vice President of Marketing and Communication, 500 Festival, Indianapolis, IN
Sabrina List is the vice president of marketing and communication for the 500 Festival. In this role she oversees the marketing and PR activities for the organization and its events and programs, including the IPL 500 Festival Parade and the OneAmerica 500 Festival Mini-Marathon, the largest half-marathon in the U.S. and 4th largest in the world.
A marketing professional with a public relations background, Sabrina specializes in delivering integrated marketing and communication campaigns comprised of earned media, owned media, and paid media. With a passion for strategic, results-driven campaigns, Sabrina has worked with a wide range of companies, from enterprise hardware to action sports, allowing her to adapt to every organization's unique needs.
Sabrina has worked with companies including: Riverbed Technology, hhgregg, Code 42 Software (makers of the CrashPlan family of backup solutions), iGoDigital (acquired by ExactTarget), Bluelock, Emma, and Skullcandy. Sabrina has landed client coverage in: BusinessWeek, Forbes, The New York Times, The Today Show and The Wall Street Journal.
Sabrina on Twitter: @Sabrina00A
Specialties: integrated marketing campaigns, strategic PR campaigns, media relations, product/company launches, analyst relations, speaking and award programs, media training