Jung Joo Sohn

Promoted to Associate Professor
Patti & Rusty Rueff School of Design, Art, and Performance
jjsohn@purdue.edu

Sohn received his MDes (Master of Design) in user research, design planning, and product design from the Institute of Design at Illinois Institute of Technology. He also holds a BDes (Bachelor of Design) in industrial design from Korea.

Sohn’s research interests lie in the fields of industrial design, interaction design, and user experience. In the fusion of these fields, he focuses on developing technology in harmony with human sensibility and emotions.

Prior to joining Purdue, Sohn spent more than eight years as a UX (user experience) designer in the Corporate Design Center at Samsung Electronics and was a visiting scholar with the Aware Home Research Initiative (AHRI) at Georgia Institute of Technology. As a multidisciplinary designer, he contributed emerging devices, new mobile services (e.g., artificial intelligence, Internet of Things and health care) and related user interfaces with cutting-edge technologies in growth markets.

He has been granted more than 20 US/EU/KR patents in UI (User Interface) and interaction for future display and mobile service. These patents have been applied to consumer products by Samsung Electronics. Due to the successful technology transfer from his team’s research and design, he announced a new concept of health service with AI at the Consumer Electronics Show and Mobile World Congress in 2019.